Setting Your Website Up for Success: Part 1 of 4

Setting Your Website Up for Success: Part 1 of 4

There is a lot that goes into building a successful website. From the early planning stages through launch, it’s important to follow a process [...]

A Better Way to Increase Instagram Conversions

A Better Way to Increase Instagram Conversions

As social media platforms continue to grow and evolve, the best feature they have added from a marketing standpoint is the ability to advertise on [...]

The 3 C’s Of Social Media Marketing: Content, Community & Customer Service

The 3 C’s Of Social Media Marketing: Content, Community & Customer Service

You have heard of the 3 P’s and perhaps a different version of the 3 C’s for social media marketing.  I substituted commerce with customer [...]

From the Desk of an Intern: Time Management – Doing

From the Desk of an Intern: Time Management – Doing

Internships are some of the greatest opportunity for personal growth. They are one of the most effective ways to prepare for being a part of the [...]

How to Become a 5 Tool Player in the PPC Game

How to Become a 5 Tool Player in the PPC Game

Ever heard of Mike Hessman? Neither had I, at least not until yesterday when I heard his name for the first time on 98.5 the sports hub. Mr. Hessman [...]

How to Create Professional Looking Video Content

How to Create Professional Looking Video Content

There are currently millions of videos online with that number growing by the minute. The internet is an ever-expanding universe of content, with [...]

It’s Never Too Early to Start Planning Your Holiday Marketing Strategy

It’s Never Too Early to Start Planning Your Holiday Marketing Strategy

Planning your holiday marketing strategy in the middle of the summer might sound ridiculous, but it is a necessary evil. It is never to early to get [...]

When You Just Know … A Focus on Corporate Culture

When You Just Know … A Focus on Corporate Culture

Over the course of my time in business, I have met with a number of clients during the sales process.  During a recent visit with a prospective [...]

On-boarding a New Employee

On-boarding a New Employee

When on-boarding a new employee or team member it’s always a good idea to plan what you want them to do on their first day. With new developers, that [...]

Creating A HubSpot Workflow in 6 Easy Steps

Creating A HubSpot Workflow in 6 Easy Steps

Creating your first HubSpot workflow can be both exciting and discouraging.  The idea of taking your marketing automation to the next level with [...]

SEO for eCommerce Part 2

SEO for eCommerce Part 2

For my last blog post on SEO for eCommerce, I told a story and gave tips that were made to show the importance of the user experience (UX) and how to [...]

Getting Started with Web Content Personalization

Getting Started with Web Content Personalization

Personalizing the content on your site to the user who is viewing it is one of the best tools available to marketers trying to drive conversions, but [...]