Our efforts don't end when your website launches. We'll find out what's resonating with your audience and continuously optimize the site to keep them coming back for more.
Long-Term Web and Digital Marketing Support
Building a website shouldn't be a "one and done" type of project. We offer a multitude of ongoing services to sustain your newly-upgraded website and elevated digital marketing strategy well beyond launch.
Our clients secure our ongoing services for everything from fixing site issues as they arise to helping with everyday content updates. We’re here to help with enhancing current functionality and optimizing your site for performance, SEO improvement, UX improvement and conversion rates. We provide strategic recommendations that align with your goals, or if preferred, we can simply fly in and help out with ad hoc requests as needed. We have a team of experts that include web designers, digital marketers and web developers that approach your project using a blend of creative thinking and proven best practices and data.
Leverage the experience of our diverse team for a fraction of the cost of hiring internal staff. Our flexible retainer options will provide you with a dedicated project team that can easily scale to the needs of your business. Whether you are looking for help with digital strategy, SEO, conversion rate optimization, UX/information architecture, lead generation, analytics, or maybe you just don't have enough bandwidth, Wakefly can help. We'll work closely with you to become a seamless extension of your team.
Even if it’s not a regulatory requirement for your business, you are preventing a lot of users from accessing your site if you aren’t thinking about web accessibility. Wakefly recommends taking a proactive approach towards accessibility and resolving any issues on your website before you are at risk of facing a lawsuit. Wakefly can perform an audit of your site via a series of automated and manual tests and create a custom remediation plan. We can also assist with the implementation of these recommended changes.
Paid Media Management
Paid Advertising is a great way to gain visibility for your brand. This includes Pay Per Click (PPC) Google Ads, Display, Affiliate/Shopping and Social Media Advertising. If your business is in a highly competitive space, paid ads can help your brand to rise above the competition. Wakefly’s Paid Media Management process is performance-driven, which means we spend the time to understand your goals and KPIs. We translate these objectives into a targeted strategy that will give you the biggest bang for your buck.
Proactive Website Management
More than your annual check-up with your medical professional, Wakefly provides regular, proactive health checks on your site. We regularly monitor the health of your digital presence and make fixes and recommendations as we identify the opportunities for them. Think of it as a teeth cleaning or an oil change. It’s an ongoing service, and if we see something wrong, we’re going to say so - and fix it.
We’re experts at setting up, maintaining and monitoring your site for you on multiple CMS platforms such as Kentico and WordPress. Your websites will be placed into the knowledgeable hands of our Amazon Web Services’ (AWS) certified employees. Websites can be hosted on Windows- or Linux-based technologies, both securely backed by AWS technology. Wakefly takes advantage of Amazon Web Services to logically place or replicate your websites to maintain efficiency and high performance.