Wakefly Blog
Trade Show Success Stems from Digital Marketing!
So most of the traditional or event marketers out there are calling BS on the title, but in the next couple of paragraphs, I want to talk you through [...]
Customer Match: Google’s Latest Digital Marketing Toy
It seems like Google releases new helpful tools for digital marketers, like structured snippet extensions, on an almost daily basis. So, by now you [...]
How to Adjust Your School’s Display Strategy to Reach Students in 2016
So we’re coming to the end of 2015 and you are starting to think about enrollment numbers for 2016. According to research done by the Education [...]
Five Easy Updates to Your School’s Digital Marketing Strategy to Reach More Local Students
Nowadays, Higher Education institutions are facing great challenges while trying to recruit new students. The digital age has changed the rules of [...]
Choosing a CMS Platform – The Developers Perspective
Ask a developer which CMS Platform you should use and before they give you an answer they should ask you a lot of questions.Every business has [...]
Using SEO to Optimize Your Website for Humans, Not Just Google
When it comes to SEO, there is so much focus on Google’s Robots. What can we do to improve our rankings in the eyes of the robots? Are the robots [...]
Wakefly Is Ready To Change The Game At C3 2015!
Wakefly is very excited to attend this years Conductor Searchlight conference – C3 – as a gold sponsor, and we are ready to [...]
New from Google: Structured Snippets Extensions
Back in March of this year, Google introduced dynamic structured snippets. Advertisers saw so much success with dynamic structured snippets that they [...]
Key Insights for Local Search
At Wakefly, we work with many types of businesses, each of which can benefit from a different type of search. One of the most common types of search [...]
Four Pitfalls of High Tech Paid Search Marketing
Are you struggling to get the right value out of your paid search marketing efforts?When you think of paid media, you generally think of driving an [...]
Setting Your Website Up for Success: Part 2 of 4
In part one of this series, I covered the first of four phases that go into building and delivering a successful website. Now that we have gathered [...]
The High Tech Sales Funnel – What Is It and Why Should I Care?
In a nutshell, the answer is a lack of solid engagement. You must keep your audience engaged at every step of the conversion process if you want them [...]