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Is Your Content Optimized for SEO? Let’s Cover Some Basics!

Is Your Content Optimized for SEO? Let’s Cover Some Basics!

Content is essential for any website. As you or your team are generating content, checking for SEO is critical in boosting your website visitors and [...]

Why Your Website & Digital Marketing Is More Important Now Than Ever

Why Your Website & Digital Marketing Is More Important Now Than Ever

Coronavirus.  It’s here and it’s all anyone can think about. It’s impacted everything - our health, school, work, play, shopping. It’s even [...]

3 Best Practices for International SEO

3 Best Practices for International SEO

With the rise of the digital economy, marketers can now serve companies just as well remotely. Tools like Zoom and Slack make communication [...]

The Ramifications of Google's January 2020 Core Update

The Ramifications of Google's January 2020 Core Update

On January 16th, Google completed the roll-out of their latest broad core update. Google provides very little information about these large algorithm [...]

The Anatomy of a Successful Bank Website Design

The Anatomy of a Successful Bank Website Design

When you think about anatomy, you might picture parts of a body that are all interconnected to form a whole person. A website can also be broken down [...]

PPC Trends for 2020

PPC Trends for 2020

As the calendar turns to the year 2020, which sounds like a made up year, I wonder what the future holds for PPC marketing. There are many of these [...]

An Outlook on Web Accessibility in 2020

An Outlook on Web Accessibility in 2020

Web accessibility in 2020 looks to bring a wide range of progress, some good, and some not so good. The accessibility community will continue to [...]

2019 Digital Marketing: Year in Review

2019 Digital Marketing: Year in Review

In just a few short days, we will say goodbye to 2019. As we come to the end of the year (and decade), it’s a great time to reflect on our successes, [...]

Website Development Process – The Timeline

Website Development Process – The Timeline

So what is a “Website Development Process”? The quick definition is: the planning and process you go through to develop a website, from inception to [...]

Do Emails Need to Be Accessible?

Do Emails Need to Be Accessible?

IntroductionYes. Just as  websites need to be accessible, the emails we send out need to be accessible as well. While we do not have a specific [...]

The #1 Reason to Use WordPress Over Static HTML

The #1 Reason to Use WordPress Over Static HTML

Imagine that you had a month long vacation, where you could luxuriate and enjoy your time, sit by the pool, have a few drinks, and enjoy the peace [...]

Streamline Umbraco Development with uSkinned Themes

Streamline Umbraco Development with uSkinned Themes

At Wakefly, we have built a handful of sites using Umbraco CMS. Umbraco is a highly flexible and user-friendly CMS that has proven useful to both us [...]