Wakefly Blog
How to Relax Talent in Front of the Camera for Corporate Video Production
Let’s face it, most full-time employees at your company are not actors. They may go home and watch big brother or survivor, but the thought [...]
Top Digital Marketing for Higher Education Tactics
The competition for getting prospects to a higher education website is fierce. This space has some of the highest cost per leads (CPLs), with the top [...]
A/B Testing: Your Free Online Focus Group
If you watched the popular television show Mad Men, you have probably seen Don Draper and Peggy holding focus groups on everything from toys to [...]
Making the Best of Your Education Lead Generation Off-Season Abyss
Each year, April 1st marks a transition period in the education lead generation realm. Search traffic begins to dry up, we start to scrape [...]
The Risk of Neglecting Your Old Site During a Redesign
Many clients decide that they have more issues in their current design than they are willing to resolve without just starting over. With the new [...]
The Real Cost of a Professional Video Camera
The video production industry is not what it once was. Intense competition in the marketplace is driving down the cost of professional [...]
Conversion Optimization from the Experts
Feel like you are rolling the dice with your conversion optimization? Check out these ideas, then set up a test.“All gamblers lose regularly, but [...]
How to Be Successful During a Summer Internship
Summer internships are a great way to gain experience and build relationships in your field of interest. Once you land an internship, there are many [...]
Using an Agency to Build Your Startup Site, Part 4: Iterating
This is the final installment of a four-part series covering what we’ve learned working in and with startups to build their core product. The first [...]
How to Qualify to be a Google Trusted Store
Are you an online merchant that is having difficulty gaining traction with your Google Shopping campaign or your Google Ads account? Becoming a [...]
Display Advertising and Franchise Location Targeting
Utilizing Display Advertising to Get Granular with Franchise Location TargetingDisplay advertising is the easiest and most efficient channel for lead [...]
Optimizing Local SEO for Franchises
Local SEO for franchises can play a big part in your success in not only finding new customers, but also attracting potential franchisees to want to [...]