Wakefly Blog
Top 10 SEO for eCommerce Best Practices
Managing an eCommerce site is very challenging. Most eCommerce sites have hundreds of pages, covering thousands products that need to be optimized [...]
Moving to a Responsive Website
With Google updating its search algorithm in April 2015 to rank sites based on their appearance and usability on mobile devices, there is no [...]
A PPC Deflategate Story: Lowering Cost per Conversions
Unless you have been living under a rock the last few months you may have heard a little something about Tom Brady and the Patriots (allegedly) [...]
How to Relax Talent in Front of the Camera for Corporate Video Production
Let’s face it, most full-time employees at your company are not actors. They may go home and watch big brother or survivor, but the thought [...]
Top Digital Marketing for Higher Education Tactics
The competition for getting prospects to a higher education website is fierce. This space has some of the highest cost per leads (CPLs), with the top [...]
A/B Testing: Your Free Online Focus Group
If you watched the popular television show Mad Men, you have probably seen Don Draper and Peggy holding focus groups on everything from toys to [...]
Making the Best of Your Education Lead Generation Off-Season Abyss
Each year, April 1st marks a transition period in the education lead generation realm. Search traffic begins to dry up, we start to scrape [...]
The Risk of Neglecting Your Old Site During a Redesign
Many clients decide that they have more issues in their current design than they are willing to resolve without just starting over. With the new [...]
The Real Cost of a Professional Video Camera
The video production industry is not what it once was. Intense competition in the marketplace is driving down the cost of professional [...]
Conversion Optimization from the Experts
Feel like you are rolling the dice with your conversion optimization? Check out these ideas, then set up a test.“All gamblers lose regularly, but [...]
How to Be Successful During a Summer Internship
Summer internships are a great way to gain experience and build relationships in your field of interest. Once you land an internship, there are many [...]
Using an Agency to Build Your Startup Site, Part 4: Iterating
This is the final installment of a four-part series covering what we’ve learned working in and with startups to build their core product. The first [...]