How to Integrate Reddit into your Marketing Strategy

How to Integrate Reddit into your Marketing Strategy

Reddit is an immensely popular social media site, ranking #10 in the US traffic (according to Alexa). Reddit provides funny, helpful, and [...]

Maximize Your eCommerce Product Pages to Increase Conversions

Maximize Your eCommerce Product Pages to Increase Conversions

If you run an eCommerce business, your product pages are the most valuable pages on your website. When optimized well, your products pages can [...]

A Better Way to Increase Instagram Conversions

A Better Way to Increase Instagram Conversions

As social media platforms continue to grow and evolve, the best feature they have added from a marketing standpoint is the ability to advertise on [...]

The 3 C’s Of Social Media Marketing: Content, Community & Customer Service

The 3 C’s Of Social Media Marketing: Content, Community & Customer Service

You have heard of the 3 P’s and perhaps a different version of the 3 C’s for social media marketing.  I substituted commerce with customer [...]

From the Desk of an Intern: Time Management – Doing

From the Desk of an Intern: Time Management – Doing

Internships are some of the greatest opportunity for personal growth. They are one of the most effective ways to prepare for being a part of the [...]

How to Become a 5 Tool Player in the PPC Game

How to Become a 5 Tool Player in the PPC Game

Ever heard of Mike Hessman? Neither had I, at least not until yesterday when I heard his name for the first time on 98.5 the sports hub. Mr. Hessman [...]

How to Create Professional Looking Video Content

How to Create Professional Looking Video Content

There are currently millions of videos online with that number growing by the minute. The internet is an ever-expanding universe of content, with [...]

It’s Never Too Early to Start Planning Your Holiday Marketing Strategy

It’s Never Too Early to Start Planning Your Holiday Marketing Strategy

Planning your holiday marketing strategy in the middle of the summer might sound ridiculous, but it is a necessary evil. It is never to early to get [...]

Creating A HubSpot Workflow in 6 Easy Steps

Creating A HubSpot Workflow in 6 Easy Steps

Creating your first HubSpot workflow can be both exciting and discouraging.  The idea of taking your marketing automation to the next level with [...]

Getting Started with Web Content Personalization

Getting Started with Web Content Personalization

Personalizing the content on your site to the user who is viewing it is one of the best tools available to marketers trying to drive conversions, but [...]

How to Conduct Competitive Keyword Research Using SEMRush

How to Conduct Competitive Keyword Research Using SEMRush

Nowadays, there are plenty of tools you can take advantage of to monitor your competition. My tool of choice recently has been SEMRush, which [...]

The First Official Amazon Prime Day

The First Official Amazon Prime Day

Today, Wednesday July 15[sup]th[/sup] marks the first official Prime Day, a monstrous online sale on hosted by one of the largest online retailers. [...]