Wakefly Blog
How Do I Optimize My Website for AI?
Why do you need to optimize your website for AI?AI-powered search engines like Google’s AI Overview, Perplexity, and tools such as Microsoft's [...]
Outdated or Outstanding? How to Tell If Your Website Needs a Refresh
Your website is the digital face of your business. It serves as a first impression, a marketing tool, and a resource for potential customers. [...]
Preparing a Website Redesign Budget for 2025: A Step-by-Step Guide
As we approach 2025, businesses are recognizing the necessity of a fresh, user-friendly website to stay competitive in a rapidly evolving digital [...]
Elevating Your Brand: The Transformative Power of Website Design
In the digital age, your website is often the first point of contact between your brand and potential customers. It's not just a platform to showcase [...]
Navigating the Effects of SEO Algorithm Adjustments in 2024 on Your Website's Rankings
In the fast-paced world of digital marketing, staying ahead of algorithm updates is crucial for maintaining a competitive edge. As we step into 2024, [...]
Rethinking Digital Strategies: Marketing in the Post-Third-Party Cookie Landscape
In the ever-evolving realm of digital marketing, the impending demise of third-party cookies poses a significant challenge for businesses worldwide. [...]
Navigating the Evolution of Universal Analytics: Past, Present, and Future
In the digital landscape, understanding user behavior and engagement is paramount for businesses striving to make informed decisions. Google's [...]
Universal Analytics Is Going Away And GA4 Is Here To Stay
Since 2012 Universal Analytics (UA) has been the gold standard website performance tracker. Most of you that use Google Analytics are probably [...]
A website upgrade can drive success in transportation
When people think of long-haul trucking, heavy shipping, or other sectors of the transportation industry, “cutting-edge online experience” may not be [...]
6 Ideas for Creating a Successful Healthcare Website
Healthcare websites face a unique balancing act of simultaneously conveying patient comfort and clinical prestige. If it’s done right, a website [...]
Make your web pages more readable: A short guide to long copy
Have you ever been writing, designing, or managing a web page and realized you had more information than you knew what to do with?“Nobody will read [...]
Can your bank’s website compete with the giants?
There is an ocean of opportunity in digital banking. Customers these days want to do more and more of their banking activities online. In fact, the [...]