Wakefly Blog
On-boarding a New Employee
When on-boarding a new employee or team member it’s always a good idea to plan what you want them to do on their first day. With new developers, that [...]
Creating A HubSpot Workflow in 6 Easy Steps
Creating your first HubSpot workflow can be both exciting and discouraging. The idea of taking your marketing automation to the next level with [...]
SEO for eCommerce Part 2
For my last blog post on SEO for eCommerce, I told a story and gave tips that were made to show the importance of the user experience (UX) and how to [...]
The First Official Amazon Prime Day
Today, Wednesday July 15[sup]th[/sup] marks the first official Prime Day, a monstrous online sale on hosted by one of the largest online retailers. [...]
Top 10 SEO for eCommerce Best Practices
Managing an eCommerce site is very challenging. Most eCommerce sites have hundreds of pages, covering thousands products that need to be optimized [...]
Moving to a Responsive Website
With Google updating its search algorithm in April 2015 to rank sites based on their appearance and usability on mobile devices, there is no [...]
A PPC Deflategate Story: Lowering Cost per Conversions
Unless you have been living under a rock the last few months you may have heard a little something about Tom Brady and the Patriots (allegedly) [...]
How to Relax Talent in Front of the Camera for Corporate Video Production
Let’s face it, most full-time employees at your company are not actors. They may go home and watch big brother or survivor, but the thought [...]
Top Digital Marketing for Higher Education Tactics
The competition for getting prospects to a higher education website is fierce. This space has some of the highest cost per leads (CPLs), with the top [...]
A/B Testing: Your Free Online Focus Group
If you watched the popular television show Mad Men, you have probably seen Don Draper and Peggy holding focus groups on everything from toys to [...]
Making the Best of Your Education Lead Generation Off-Season Abyss
Each year, April 1st marks a transition period in the education lead generation realm. Search traffic begins to dry up, we start to scrape [...]
The Risk of Neglecting Your Old Site During a Redesign
Many clients decide that they have more issues in their current design than they are willing to resolve without just starting over. With the new [...]