Posted on 4/22/2020 in Launch Announcement

MARLBOROUGH, MA – Wakefly recently partnered with First American Equipment Finance on a redesign of their website. Wakefly redesigned the website with the Kentico 12 Portal Engine, while consolidating their corporate website with 16 industry websites into one.

They also wanted to upgrade their CMS from Kentico 9 to 12 to improve security and enhance features. An overarching goal of the project was to provide a better, more consistent client experience and reduce duplication of efforts for its marketing team.

To view their site, click: or read more of the project overview here.

About Wakefly

Wakefly is an award winning Boston based online marketing and website development firm focused on custom crafting ROI driven solutions that map to our client’s unique business goals. Born in software development, Wakefly is a full service web presence management firm that specializes in holistic, data-driven online marketing and boutique web development. Our dedicated teams of established marketing and website professionals function as an extension of our client’s organization and have helped hundreds of clients build successful websites and search engine marketing (SEM) strategies for nearly 20 years. Wakefly customizes digital marketing programs to maximize our clients’ opportunities in the digital marketplace.

About First American Equipment Finance

First American Equipment Finance is headquartered in Fairport, New York and is a subsidiary of City National Bank, which became part of the RBC in 2015.  First American provides equipment leasing and financing services to organizations in all 50 states.  They serve middle market and investment-grade organizations throughout the U.S., focusing on technology hardware and software solutions and infrastructure improvements. The company specializes in complete projects -- providing simple solutions for complex projects.

About the Kentico Product

Kentico is an integrated marketing solution that provides a complete set of features for building websites,intranets, online communities and e-commerce solutions on the Microsoft ASP.NET platform, on-premise or in the Cloud. It supports mobile websites, SEO, document management, online marketing tools, multilingual websites, and multi-site management, and comes out of the box with 70 ready-to-use modules, 450 configurable web parts, and source code available by request.

About Kentico

Kentico Software ( provides an affordable, award-winning integrated marketing solution that’s easy to use but also highly customizable for powerful real-time customer-centric marketing across multiple channels, on-premise or in the Cloud. Founded in 2004, Kentico is headquartered in the Czech Republic with offices in the US, UK, and Australia. A Microsoft Gold Certified Partner with 1,000 digital agency partners, Kentico powers more than 25,000 websites in 100 countries. Customers include Gibson; Mazda; Twinings; Allergan; Ingram Micro.