User-Friendly Websites That Your Customers Can Trust


Perhaps in no other industry is there more concern about who moves your money, where, and how. Uptime and security are critical so we’ll make sure your site is available for your customers when they need it. We also understand that the Financial Industry has unique regulatory challenges that must be met to satisfy FDIC and NCUA requirements. Our experienced developers and marketers can act as an extension of your team to provide additional support to enhance and maintain your existing banking website.

If you are planning a website redesign, Wakefly brings a mix of marketing savvy and deep technical expertise that will ensure that your new website will be easy for your customers to use, easy for your marketing team to maintain, and fully integrated with any third party platforms. We help our clients with everything from ADA compliance to building flexible solutions for managing rate tables and disclosures.

Studies have shown that customers who are fully engaged with their banking platforms bring in more revenue to their primary bank than those who are not. In a sea of credit unions and banks, your online presence has not only got to stand out; it’s got to be trusted. Also, when dealing with money, users do not want to get frustrated so the user experience is key. Wakefly can help you achieve all of this. We’d put our money on it.

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need help?

Our experienced team can assist you with all of your web and digital marketing needs.

Services Offered


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UX & Information Architecture

You only have seven seconds to capture someone’s attention on your website. The financial services market is remarkably competitive; you need to take advantage of every opportunity that exists. We will make your website work for your users in a way that is compatible with the “way they talk” and search for information.

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ADA Compliance

With 20% of users needing an accessible website, ignoring their needs is bad for business. Aside from being the right thing to do, there are laws and regulations in effect that make this a requirement. Whether a one time review or ongoing monitoring, we will work with your compliance officer to make sure your website is accessible for all.

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Measurement & Reporting

Measurement is at the core of all of the services we provide. Many financial institutions do not have the proper structure in place to accurately calculate or understand how their website and digital marketing efforts are performing. Not sure what to track? We can help with that, too.

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Mobile-Friendly Websites

More than 60 percent of smartphone owners use their mobile device for doing online banking. Although many financial institutions have mobile apps, their websites also need to be mobile friendly to meet the needs of potential customers. Let us help you make sure both your desktop and mobile experiences are optimized for your users.

Wakefly updated the site to adhere to ADA regulations and helped launch a highly-anticipated e-newsletter. Technically-adept, the team responded promptly to any site issues, ensuring a strong end-user experience. Above all, they proactively provide crucial insights across various projects. They’re exceptionally responsive; when they say they’re going to get back to us, they do it.

Tracy Roberts
Vice President, Marketing, Community National Bank

Featured Projects


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Space Coast Credit Union Space Coast Credit Union is the third largest credit union in Florida with over 50 locations, offering home loans, auto loans, mortgage refinancing, online banking, mobile banking and more.
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HarborOne Bank HarborOne Bank serves communities in Massachusetts and Rhode Island with the very best in personal and small business banking products and services delivered through 24 full-service branches, and a full suite of online, mobile banking, and cash management services.
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Bay State Savings Bank Bay State Savings Bank is a mutual savings bank headquartered in Worcester, MA with a strong focus on serving its customers in the local community.