A Marketer's Guide to GDPR

Learn about how GDPR could impact your business

What is GDPR?

GDPR is a hot topic right now, but what does it all mean? The General Data Protection Regulation (GDPR) goes into effect on May 25th, 2018 and its primary objective is to unify data protection laws around personal data being collected online.

Although this set of regulations is based in the European Union, data that is collected on the internet expands beyond the scope of the EU so businesses in other countries like the U.S. need to be prepared as well. If you start to research GDPR, you will find an overwhelming amount of information and legal terms. Fortunately for you, we already spent hours reading and dissecting everything we could find on the topic so that we could create a “Marketer’s Guide to GDPR”

In our eBook you will find:

  • A list of the changes you can expect when GDPR goes into effect
  • Who will be impacted by these changes
  • What the penalties are for non-compliance
  • What steps you can take towards compliance
  • A 16 point website checklist for GDPR compliance