Posted on 2/2/2024 in Awards
WESTBOROUGH, MA — Wakefly, Inc., a Boston-based online marketing and web development firm, received recognition as Kentico's Site of the Month for January 2024 for their work on the redesigned website of Ardent Credit Union. In a strategic partnership, the Ardent Credit Union team collaborated with Wakefly to revitalize their aging Kentico 12 site, utilizing the latest technology in Kentico 13. The primary goal of this collaboration was to preserve the existing design and content while harnessing the advancements of Kentico 13, providing the Ardent marketing team with enhanced capabilities for seamless content creation and management.
Wakefly initiated the process by conducting an audit of the current website, strategically planning its transition to rebuild on Kentico 13. Leveraging page builder layouts, sections, and widgets, the majority of the website content seamlessly transitioned to the updated platform. The rebuilt site prioritized user-friendly content management, especially for non-developers, with a particular emphasis on empowering the Ardent marketing team to quickly create landing pages, including the integration of lead capture forms.
As part of the development process, Wakefly conducted a thorough accessibility audit to ensure compliance with WCAG standards, guaranteeing an inclusive and user-friendly experience for all site visitors.
The collaboration resulted in a delighted client, emphasizing the remarkable ease of use compared to their previous build. Ardent Credit Union now enjoys a modernized digital presence that aligns with the evolving needs of both their team and their diverse audience.
About Kentico Xperience
Kentico Xperience is the award-winning digital experience platform that combines content management, digital marketing, and commerce. Available on-premises or in the cloud, Kentico Xperience is an easy-to-use solution for modern websites. It provides personalized experiences and integrates seamlessly into any technology stack. Kentico Xperience empowers companies and brands to increase customer engagement, deliver personalized content to the right audience, and optimize performance to win more clients. Its advanced capabilities, short time to value, and ease of use are backed by market-leading support and a global network of implementation partners.
About Wakefly, Inc.
Wakefly, Inc., is a web development and online marketing firm specializing in design, lead generation and conversion tools that will deliver a high return on investment. The company offers a proven process to optimize marketing initiatives across both online and offline channels in order to drive higher numbers of visitors to a web property. The expert team, with diverse backgrounds in marketing, technology and creative, has the combined experience to make marketing easy. The company is committed to delivering high-value leads and measurable ROI. Wakefly is based in Marlborough, Massachusetts. Contact us for more information!
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