Westborough, MA — Wakefly, a digital experience and web development agency, has partnered with Albert Einstein College of Medicine to enhance an internal web application that supports student transportation during clinical rotations at local hospitals.
Albert Einstein College of Medicine operates a web-based system that allows medical students on rotation to request car service transportation to and from affiliated hospitals. Previously, ride requests submitted through the site were sent via email to a third-party car service, requiring manual data entry and confirmation.
Wakefly was engaged to review the existing application, document functional requirements, and prepare a detailed build plan. Rather than rebuilding the system, Wakefly enhanced the existing ASP.NET application—optimizing functionality while preserving the client’s current hosting environment.
As part of the engagement, Wakefly replaced the manual email-based workflow with a direct API integration to the car service’s system, enabling automated creation, modification, and cancellation of ride requests. The team also addressed known bugs and improved overall application reliability.
In addition to technical enhancements, Wakefly provided hands-on training to Albert Einstein College of Medicine’s development team, ensuring long-term maintainability and knowledge transfer.
“This project was about making a critical operational tool more efficient without unnecessary disruption,” said Dean Dorazio, CEO. “By enhancing the existing platform and introducing API-based automation, we helped streamline transportation logistics while empowering the client’s internal team.”
The updated system continues to support students with a smoother, faster transportation request experience while reducing manual effort for administrative staff and service providers.
About Albert Einstein College of Medicine
Albert Einstein College of Medicine is a nationally recognized academic medical institution focused on educating future physicians, advancing biomedical research, and improving patient care. Through a rigorous curriculum, clinical training partnerships, and a strong commitment to discovery, Einstein prepares medical students, residents, and fellows to address complex healthcare challenges. The institution’s faculty and researchers contribute to advancements in medicine that impact communities locally and globally.
About Wakefly
Wakefly is a Boston based online marketing firm focused on custom crafting ROI driven solutions that map to our client’s unique business goals. Born in software development, Wakefly is a full-service web presence management firm that specializes in holistic, data-driven online marketing and boutique web development. Our dedicated teams of established marketing and website professionals function as an extension of our client’s organization and have helped hundreds of clients build successful websites and search engine marketing (SEM) strategies for over 20 years. Wakefly customizes digital marketing programs to maximize our clients’ opportunities in the digital marketplace.


