Amboy Bank is a trusted community bank delivering personalized financial solutions, modern banking services, and reliable support to local customers.
Amboy Bank’s website has been fully modernized with a seamless migration to the newest Kentico Xperience platform. The redesign introduced a cleaner, more polished visual presentation that strengthens the bank’s established brand while offering visitors a clearer understanding of its products and services. The homepage now delivers a streamlined overview of Amboy Bank’s core offerings, supported by well-placed calls to action that guide users toward contacting the bank or exploring additional resources.
The revamped navigation makes it significantly easier for customers to find the information they need, with intuitive pathways built around natural user behavior. Behind the scenes, the new CMS experience has greatly improved content management efficiency. Internal teams can now update pages, adjust messaging, and publish new content with minimal effort. Through careful refinement of site structure and content organization, the new platform supports both the bank’s operational needs and its long-term digital strategy.
Kentico Xperience – Upgraded CMS platform enabling advanced content management and modern digital capabilities.
Responsive Web Design – Ensured seamless display and functionality across desktop, tablet, and mobile devices.
Custom Navigation Architecture – Streamlined site structure to improve user journeys for different customer segments.
Marketing Automation Integration – Enhanced lead capture and engagement through targeted calls to action.
Analytics & Tracking Tools – Implemented performance monitoring and user behavior insights to inform ongoing optimization.
