MARLBOROUGH, MA – With over 50 years of industry experience, American Program Bureau, Inc. (APB) was founded to provide an open forum for individuals to voice their opinions and points of view. APB came to Wakefly wanting their site redesigned to include a new, updated look and feel that was professional and reflected the value the company provides to its clients.
Wakefly conducted interviews with internal stakeholders at APB to determine how the site is used and the most important content to be presented. With that information, Wakefly created a sitemap and wireframes to ensure the navigation and page fulfilled the stakeholders requirements. Wakefly then designed a site that captured those needs in a creative manner.
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Wakefly is a Boston based online marketing firm focused on custom crafting ROI driven solutions that map to our client’s unique business goals. Born in software development, Wakefly is a full service web presence management firm that specializes in holistic, data-driven online marketing and boutique web development. Our dedicated teams of established marketing and website professionals function as an extension of our client’s organization and have helped hundreds of clients build successful websites and search engine marketing (SEM) strategies for over 14 years. Wakefly customizes digital marketing programs to maximize our clients’ opportunities in the digital marketplace.
About American Program Bureau, Inc. (APB)
With over 50 years of industry experience, American Program Bureau (APB) was founded to provide an open forum for individuals to voice their opinions and points of view. Today they have the largest speaker roster in the industry, from entertainers and politicians to business leaders and renowned public intellectuals. APB’s program consultants have a unique understanding of the markets they serve, and are the best in the industry at creatively pairing the right speakers with the right programs to ultimately create an unforgettable event.
Umbraco is a combination of the commercial entity behind the project, the Umbraco HQ, and the dedicated community. This combination creates a diverse and innovative environment that ensures Umbraco stays cutting edge and at the same time, stays professional, secure and relevant. It’s this balance that makes Umbraco one of the fastest growing platforms for building websites, whether it’s the official web presence of a Fortune 500 company or your uncle’s website on model trains.