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Not All Paid Ads Are Created Equal

Not All Paid Ads Are Created Equal

Not all paid ads are created equal. The number of platforms in which you can pay for advertisements seems to be continuously growing. Between Google [...]

7 Ways to Boost Traffic Without a Big Budget

7 Ways to Boost Traffic Without a Big Budget

Driving more traffic to your website is one of the most cost effective ways to boost your business. While big corporations spend thousands of dollars [...]

An Overview of Super Bowl LII Through Google Trends

An Overview of Super Bowl LII Through Google Trends

Google Trends recently released a story about Super Bowl LII search trends and I found that it’s quite interesting.To start things off, when I got [...]

How to Select the Best Leading Indicators and KPIs for Digital Marketing

How to Select the Best Leading Indicators and KPIs for Digital Marketing

We get this question a lot from our clients, and it usually isn’t an easy one to answer.  There is so much data available to us these [...]

Tools Everyone in the Web Development Industry Should Be Using

Tools Everyone in the Web Development Industry Should Be Using

Like all other craftsmanship, the tool set matters for web engineers, a lot! Developers can easily start a religious war over the tools they use. [...]

5 Things No One Told You About SEO

5 Things No One Told You About SEO

In this article, we're going to explore the top 5 things that I've come to find most important to know about SEO:1. Speak to the customer, not the [...]

Are you ready for the Section 508 Refresh?

Are you ready for the Section 508 Refresh?

In 1998, the Rehabilitation Act of 1973 was amended to require federal agencies to make their electronic and information technology accessible to [...]

Is Your Website GDPR Compliant?

Is Your Website GDPR Compliant?

As the global economy moves into the 21st century and technology becomes even more prevalent, data management and protection standards must be [...]

Tips for Creating an Effective Project Plan

Tips for Creating an Effective Project Plan

No one has ever accused me of being too spontaneous. While this might not make me a fun road trip companion, it does mean I can put together a pretty [...]

Top 10 Reasons to Load Test Your Website Before Launch

Top 10 Reasons to Load Test Your Website Before Launch

So you have a newly redesigned website that you want to tell all your existing customers to come and visit, to top it all off you’ve also kicked off [...]

What Information Should I be Tracking on my Website?

What Information Should I be Tracking on my Website?

So you’ve got Google Analytics (GA), maybe even Google Tag Manager (GTM), installed on your site and the analytics are pouring in. This is a great [...]

5 of Our Favorite jQuery Plugins

5 of Our Favorite jQuery Plugins

If you need to select, manipulate, or animate something on a web page, odds are that jQuery can help. But aside from its base API, jQuery provides a [...]