Wakefly Blog
Did You Know? Marketing Strategy Should Be Supported by Site Architecture
Have you recently been reading about how holistic digital marketing is the best approach? One of the most overlooked ways to focus your digital [...]
Making Your B2B Sales Funnel More Effective
The world of digital marketing is ever changing, if your company does not evolve with it, you will be left scratching your head when your results do [...]
Using Social Media to Attract and Engage with Your Potential Students
It’s 2016, do you know where your students are?In this new age of technology, traditional marketing techniques don’t fare very well. People have [...]
A Beginners Guide to Instagram For Your Business
Instagram has taken the social media world by storm, with growth rates soaring and expected ad revenue of 2.81 billion by 2017. The platform started [...]
Content Marketing for Small Business
Each year, companies spend millions of dollars on content marketing with two goals in mind: Attract a larger percentage of their targeted market [...]
5 Indirect Benefits You Should Receive From Your Digital Marketing Agency
There are many reasons to contract a marketing agency. Regardless of your specific reasons, there are direct benefits that are addressed when you [...]
Use Tracking to Build a Better Audience For Your High Tech Company
If a business wants to make any forward progress in the high-tech industry, it needs to spend money. However, money is a limited resource, especially [...]
Use Conversion Optimization to Lower Your School’s CPL
Many students complain of increasing tuition rates for higher education. Many marketing managers for higher ed institutions complain about the rising [...]
Setting Your Website Up for Success: Part 4 of 4
This is the final post in my 4 part series documenting Wakefly’s proven process for the creation and delivery of a successful website. In the first 3 [...]
How to Leverage Organic Search to Drive Down Your School’s Blended Cost per Lead
Many people see the new calendar year as a wealth of opportunities and a chance to change for the better. However, it can be a worrisome time if you [...]
How to Market Your Software Digitally
As part of the High-Tech industry, you’re paving the way for new discoveries and benefits for your clientele, whether they are businesses or the [...]
Increase Student Retention Rates with Holistic Digital Marketing
Many people are dismayed to hear about the increase in dropout rates of colleges in the United States. None are more distraught than the [...]