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Wakefly wins 2006 Ektron All-Star Award


WESTBOROUGH, Mass. – September 7, 2006 -- Wakefly, an innovative, award-winning web development and marketing firm specializing in integrated marketing communications, announced today that it received an Ektron All-Star Award for its work creating the EBI Consulting web site. Selected from more than 100 nominations, the web site -- www.ebiconsulting.com -- was honored as the Best Professional Services web site.

Recognizing the best web sites in 15 categories, each winning site represents an innovative and effective implementation of CMS400.NET, Ektron’s all-in-one application for creating, deploying and managing interactive web, intranet and extranet sites.

A 270-person environmental firm based in Burlington, Massachusetts, EBI Consulting wanted to update the look and feel of its web site to match its new look while making it easier for employees across the country to find and access information. Launched in May 2006, the new web site includes several private, password-protected portals. Partners can silently bid on projects, students can sign up and pay for classes online, and employees have one central repository for the company's human resources policies and documents.

“The web site Wakefly created for us is nothing short of outstanding,” said Shawn LaVana, marketing manager at EBI Consulting. “After considering a number of firms, we selected Wakefly due to their technical competence and demonstrated understanding of the project’s objectives. The team was fully dedicated to ensuring that our needs were met. Most importantly, they were able to meet the defined goals within an aggressive timeline.”

Each year, All-Star participants submit information detailing how Ektron’s web content management software has impacted their organizations. Criteria includes how the Ektron-powered websites meet business and technical goals, advance online strategies, better satisfy site visitors, produce tangible return on investment and support effective business processes. This year’s winners were chosen from more than 100 nominations.

“We are honored to receive this award from Ektron. EBI wanted to convert its web site into a valuable tool to streamline its business, improve customer service and enhance employee morale,” said Jon Baer, president at Wakefly. “The site has impacted their business in a positive way -- hits have increased 10% to 15% since they launched the new and improved site. Plus, due to the search engine optimization employed in the site, they’ve increased the number of registrants for their educational classes.”

About Wakefly

Wakefly delivers innovative marketing solutions through design and technology, providing successful web sites, collateral, branding and integrated campaigns for a client base that crosses numerous industries and market segments. Based in Westborough, Massachusetts, Wakefly combines senior design, copy and marketing services with in-house technical specialists to help clients leverage technology and the Internet to create integrated campaigns that work. For more information, please visit www.wakefly.com/.

Media Contact:
Susan Shelby, CPSM
Rhino Public Relations for Wakefly
T: 978.468.1528
susan@rhinopr.com



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