Website & SEO Assessment
Wakefly will manually conduct an extensive analysis of over 60 checkpoints on your website. These items have been identified based on their importance in contributing to a website that garners qualified visitors from the search engines, funnels these visitors to conversion points on your site, and ultimately converts them to an opportunity for your business.
This unique combination of technical code base analysis, search marketing analysis, usability analysis and conversion potential analysis is meant to provide you with an in-depth 360 degree analysis of your web asset. As part the report, Wakefly will provide core recommendations based on our findings in order of task priority in order to build a better foundation for your business online. This assessment is a vital precursor to monthly search marketing campaigns as it provides a baseline of current performance and highlights pressing areas of need.
Major focus areas include:
- Canonical & Duplicate Content Issues
- Keyword Usage
- URL Parameters & Dynamic URLs
- Search Engine Friendliness (Titles & Meta data)
- Spiderable Content Restraints
- Design Recommendations
- Visibility in Search Engines
- Proper HTML & XML Sitemaps
- HTTP Response Codes
- Design of Site Architecture
- Hosting & IP Issues
- Conversion Tracking
- Content Quality
- Usability Recommendations
- Web Credibility Guidelines
- Navigation Usability
- Form/Search/Application Accessibility & Usability
To learn how Wakefly can assist you in optimizing your presence in the search engine results, please complete the form to the left and one of Wakefly's certified Search Engine Marketing specialists will be in contact shortly.