WESTBOROUGH, MA — Wakefly, a Kentico gold partner, has announced its completion of a website redesign and migration into Kentico for Smiths Power. The website is a collection of microsites for each of its brands, PDI, ONYX, PolyPhaser, and Transtector, under the Smiths Power business unit umbrella.
Smiths Power was looking to increase customer acquisition and retention rates with a new website that fit seamlessly into their sales and marketing system. They also wanted a website that would enable their customers to find specific products quicker and obtain technical support. Smiths Power is broken down into business units, it was important for the site content and layout to teach audiences that the company is comprised of multiple well-known brands and product offerings within the industry. Wakefly chose to utilize Kentico as the content management system (CMS) for this engagement because it provided Wakefly’s developers with the means to meet these objectives efficiently, as well as organize content more effectively than the previous CMS. The project was completed in June 2014, and as noted by Wakefly project manager Shelli Sandrew, “the success of the new website was in no small part due to the team at Smiths Power being fully invested in this redesign process”.
About Smiths Power Smiths Power is a leading supplier of power distribution, conditioning, protection, and monitoring solutions for data centers, wireless communications and other critical or high-value electrical systems. Comprised of a family of brands,PDI, ONYX, PolyPhaser, Transtector, LEA, and RO Associates, the units fall under one umbrella, created to Transform, Distribute, Monitor, and Protect™ power in global networks and systems. For more information visit: http://www.smithspower.com/
Wakefly is a web development and online marketing firm specializing in design, lead generation and conversion tools that will deliver a high return on investment. The company offers a proven process to optimize marketing initiatives across both online and offline channels in order to drive higher numbers of visitors to a web property. Their expert team, with diverse backgrounds in marketing, technology and creative, has the combined experience to make marketing easy. The company is committed to delivering high-value leads and measurable ROI. Wakefly is based in Westborough, Massachusetts. For more information: 508-475-9930
Kentico is an enterprise Web Content Management System and Customer Experience Management System that provides a complete set of features for building websites, intranets, community sites and e-commerce solutions on the Microsoft ASP.NET platform. It supports mobile websites, SEO, document management, online marketing tools, multilingual websites, multisite management and it ships with 40 modules, 340 configurable Web parts and source code available. Kentico customers can expect a highly flexible platform with a uniquely easy-to-use user interface. It’s currently used by more than 18,000 websites in 90 countries. The clients include Microsoft, Guinness, McDonald’s, Vodafone, O2, Orange, Brussels Airlines, Mazda, Ford, Subaru, Isuzu, Samsung, Gibson, ESPN, DKNY, Abbott Labs, Medibank, Ireland.ie and others.
About Kentico Software
Kentico Software (www.kentico.com) helps clients create successful dynamic websites, intranets, community sites and e-commerce solutions using Kentico for ASP.NET. It’s committed to deliver a full-featured, enterprise-class, stable and scalable Web Content Management solution on the Microsoft .NET platform. Founded in 2004, Kentico is headquartered in the Czech Republic and has offices in the United States (Nashua, NH and Seattle, WA) and United Kingdom (Reading). Since its inception, Kentico has continued to rapidly expand the Kentico user base worldwide. Its partner network consists of 1,100 partners in 80+ countries. Kentico Software is a Microsoft Gold Certified Partner. In 2010, Kentico was named the fastest growing technology company in the Czech Republic in the Deloitte Technology FAST 50 awards.