Internet videos are a great way to generate traffic and links for your website. Videos, particularly those hosted on Google Video and YouTube, are often returned very high in the search engine results.
It is important to realize that creating online material like videos, blogs and press releases for your business will effectively give you a larger percentage of “real estate” on the web and ultimately, earn you more traffic.
Your video doesn’t necessarily need to be anything elaborate. Thus, if you don’t have a hot new product or service to show off in a video, don’t worry, you can still reap the benefits of creating videos and posting them online.
Simply create a brief “tour” video of your website – using video screenshot software like Camtasia or cut out 3-5 minutes of a recently recored webinar and make it into an information packed, video snippet. Many companies are also doing brief industry expert interview videos and posting them with decent success.
The video can be posted to numerous sites for free. Here are my favorites:
You’ll need to create an account with each of these providers. Beyond these six, if you desire, you may choose to submit to more sites – but these are the baseline. Plus, to get max SEO bang for your time, be sure:
-your video is tagged correctly using your main keyword phrases
-your video is titled with one of your main keyword phrases in the will-be anchor text
-fill out a profile in each account. Add your website URL and add any RSS feeds for your blogs if possible.