Students on Social Media

Using Social Media to Attract and Engage with Your Potential Students

It’s 2016, do you know where your students are? In this new age of technology, traditional marketing techniques don’t fare very well. People have endless streams of content presented to them 24/7 and can choose whatever they want to read and hear. When brands try to force content on their target customer, they can appear…

The 3 C's of Social Media Marketing Blog Graphic

The 3 C’s Of Social Media Marketing: Content, Community & Customer Service

You have heard of the 3 P’s and perhaps a different version of the 3 C’s for social media marketing.  I substituted commerce with customer service.  You are probably asking yourself, “Why would you replace commerce? That is the most important function of social media marketing!” My answer is no it’s not. Let me explain…