Jenzabar

Website Design and Development

Situation

Jenzabar is the leading provider of enterprise software for the administrative and academic needs of colleges and universities. The Company is the trusted partner of choice to over 700 campuses worldwide, including private liberal arts, state, and community colleges and business, medical, law and other graduate schools. When Jenzabar approached Wakefly with a website design and development project, they indicated that they would like to use the website to reinforce their brand, educate their target marketing, and generate qualified leads.

Solution

Wakefly worked with Jenzabar in an iterative process to quickly position the company in the minds of visitors. The homepage immediately states exactly what Jenzabar does and who they target. Subpages in the new website delineate the target markets and lead to a landing page that speaks specifically to the respective market, and also bolster credibility with award and case study highlights. The top-level main and left subpage navigation lets visitors quickly access the information they are seeking, as does a built in site search. To ensure that Jenzabar can easily manage and update their new website, Wakefly built the site on the Ektron content management system.