Business to Business Search Engine Optimization
Search engine optimization, also known as SEO, refers to the process by which websites are enhanced to increase listing results that are produced by search engine algorithms rather than sponsored
paid search results. These results are alternatively known as organic search results or natural search results. Each search engine has a unique algorithm that changes regularly in a continual process of refinement to deliver credible results to internet browsers. The higher a website scores against the requirements of the algorithms, the higher the ranking the site will receive in organic search results. The search engine’s algorithms take into account several pieces of information, including the relevancy of the search terms being used by the browser when compared with web page content, page titles, image and headline tags, internal linking, and external inbound links from third party sites. Just how important is SEO to your website?
- With a reported four billion web pages on the World Wide Web, your site can easily be lost in the clutter
- 80 to90% of internet users rely on search engines to find products and services
- 40% of all clicks go to the top-ranked organic search result
- 20% of all clicks go to the second-ranked organic search result
With 60% of all traffic going to the top 2 positions on the search engine’s results page, it is easy to see how important
B2B internet marketing services can be to the success of your business. Stop letting valuable business opportunities go to your competitors.
Wakefly's proven search engine optimization process helps increase your relevant website traffic, lead conversion, and sales. Our proven methodology will help raise your site ranking and therefore, your company’s visibility. Working with you, we will understand the goals driving your marketing and business processes. We will then craft a mutually acceptable search engine optimization blueprint, implement it, analyze the results, and continue to make necessary adjustments, through multiple iterations, until reaching the desired results.
Wakefly offers the following B2B search engine optimization services:
- SEO and Website Content Analysis: Wakefly will conduct an extensive analysis of over sixty areas of your website that have the greatest impact on search engine rankings. This unique combination of technical code based analysis, search marketing analysis, usability analysis and conversion potential analysis is meant to provide you with a full 360 degree analysis of your website.
- SEO Consulting Services: Based on the results of the extensive SEO Analysis, Wakefly will provide search engine optimized page content, upgrade page title tags, and work to develop both internal and external linking strategies that are important criteria in search engine rankings. Clients will be provided with monthly reports marking their improved search engine rankings. Additionally, results will be tied to key performance indicators like increases in qualified traffic, visit to conversion ratio, site usability metrics and other data points that represent actionable business intelligence for your website.
- Competitor Analysis: A unique assessment of the strengths and weaknesses of current and potential competitors in the online marketplace. Relying on numerous data sources and our own proprietary tools and methodology, Wakefly will provide you with insight into your competitors' targeted keywords, sources of website traffic, lead flow, and potential pay-per-click advertising spend. Learn more about Wakefly's Competitor Analysis.
Get instant help by calling us at 508-616-2042.