Online Marketing

Did you know?

The average conversion rate for a B2B website is 1.2%

 

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Microsoft adExcellence - Member

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Business to Business Conversion Tuning and Landing Page Optimization

Wakefly has deep, extensive knowledge in ensuring that your website and landing pages are properly tuned and optimized to ensure maximum lead flow.  All landing pages, subpages and layouts are not the same.  The right message has to be combined with the right layout to ensure proper conversion rates. Typically, starting conversion rates are somewhere below 2% and improve to 4 to 8% on fully tuned sites.  Why leave settle for four times less leads? Start the process now to begin to improve your website's conversion rate.

Wakefly works to improve conversion only after understanding your business objectives, traffic levels, and qualitative traffic data and then will recommend a course of action to build a high performance web asset fully.

Method A- B Split Testing Multivariate Testing
Test Size  1-20 Combinations 20-100 Combinations
Minimum Traffic Levels 10+ Conversions Per Day 100+ Conversions Per Day
Variable Interactions No No
Statistical Framework Basic Extensive


* A combination is a unique iteration of the page being tested.  The number of combinations depends on individual site elements being tested (for example, a "Demo Now" button and the number of possible alternatives for combination: i.e., three color choices for the same button.  For most B2B clients, simple A-B Split Testing will more than suffice.

If you are ready to start improving your site's conversion rates, please contact us to learn pricing and service options or learn more about our full offering of B2B internet marketing services.

 

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